Can Do Vs Must Do

I had an interesting discussion today that reminded me of this great “Can Do Vs Must Do” post by Fred Wilson. 

My partner Albert told me that he thinks doing a startup is like playing a video game. Each level requires you to master one thing and once you do that, you level up and then there is a new thing to master.


Executing well on all of the “must do” things is the hallmark of a well run company. And that usually means that there aren’t many “can do” things on the roadmap at the same time.


I am a strong believer in focus and mastery. I call the opposite of this “spray and pray”. I recommend reading Fred’s post. It is great if you understand its core essence.